I design the strategies, experiences, products & content that transform Web2 & 3 companies into brands.
Host of Web3 Unpacked Podcast
Web3 Unpacked, is a podcast dedicated to exploring the people, projects, and visionaries building the trusted web. We uncover the stories behind web3 that are changing the world. We put or audiences in front of the founders, developers and creators of ambitious blockchain projects with real utility.
Over 20 years of industry experience with expertise in customer experience, product design, branding & marketing. I build & lead teams in the design of human-centered processes & digital experiences that make brands thrive.
Business leaders hire me to design user experiences, products, and content that define their brands. I’ve built and led creative, UX and product teams for prominent global agencies and publishers, rethinking the digital face of iconic companies like American Express, Coach/Tapestry, HP, Juilliard, Newsweek, Nickelodeon, SAP, and the U.S Mint. Most recently, I’ve worked with startups focused on the future of consumer technology, transportation, and crypto commerce, helping them re-imagine what branded customer experiences mean in their fast-evolving sectors.
Connect
New York, NY
Linked In: richardpasqua
Resume (Available on request)

E: rich.pasqua@gmail.com
M: +1 917-859-9324
Thought Leadership
Medium
The real FTX story

BECS - BTC + ETH Crypto Summit (Speaker)
Core design strategies for Blockchain
Web3 Unpacked
Whats Next for FTX
Recent Awards
New York Design Awards
Gold: Darwin’s Ark

New York Design Awards
Gold: Hyperloop TT, route simulator

Communicator Awards
Silver: Newsweek.com and IBT.com

Webby Awards
People’s Choice: UArts.com
Honoree:  Saunders Real-estate
Honoree:  Parents Connect MTV Networks
Honoree:  NickJr.com MTV Networks


Agencies & Brands

Digital
Arc
NorthPoint Digital
RedSky Intercative
Xceed Interactive

Branding
Siegel+Gale
FutureBrand

Client / Brand
Newsweek Media Group
MTV - Networks (Nickelodeon)
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Select Clients
Andromeda Protocol, American Express, Hyperloop TT, Bank of America, Bloomberg, Four Seasons, HNTB, SONY, CBS, Universal Studios, The Y, Time Warner, Newsweek, SAP, Emblem Health, Aetna, Hugo Boss, Naylor Health, MTV Networks, Nickelodeon, Altoids, Mattel, Hitachi , BMG Music Group, DuTelco
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